How I Spread The Word About Us

I realize there's no way for my readers to know how it is, I bring traffic to our sites. Here's a list of most of the places where I blog, network the sites or write articles with links back to the sites.

On this first one, you can see a list of pages I've built at Squidoo
http://www.squidoo.com/lensmasters/red46

http://ezinearticles.com/?expert_bio=Judy_Sims

http://www.articlesbase.com/authors/judy-sims/31717.htm

A whole list of blogs with links back My Blogger Profile

The Home and Family Site
My Trucking Blogs
The Christian Fellowship site

There's my facebook profile where I talk about us all the time.

And my twitter account
My Stumbles
My bookmarks
My Diggs
MySpace
My technorati page

One of my networks on Ning
My profile on Merchant Circle

That, believe me is not all there is but I'm tired. :)

This is what it takes to get known in the search engines. Networking the internet. So either you do it or I do it. If your information is listed on the Crafter's Corner you can take advantage of the traffic I work on. What comes to me, also comes to you.

All you have to do is submit an article with your website address included in it, or click on the link in the first paragraph for the Crafter's Sites and pick out a box and click it. Submit your information and I'll get it in there.

Promote and Sell Your Crafts on the Internet

Don't let the heading fool you, I wrote this for WikiHow

How to Promote and Sell Crafts on the Internet

from wikiHow - The How to Manual That You Can Edit

Just like any other business online, you have to build your own market.

Steps

1. Once you know what products you want to sell, you first have to make a decision. Your own web site or selling on one of the many sales sites designed for crafter's. Either way, you will need to work on your own traffic.
   
2. Once you're products are up and listed, it's time to spread the word.
   
3. Join social sites like twitter and facebook and talk about yourself. Upload pictures of your products along with links leading back to your sales pages.
   
4. Be sure to include your links in your email signatures. Let your friends know.
   
5. Write articles. Yes, I said write. You can always find something to talk about when it comes to your craft and products. Talk about them. Start your own blogs and submit instructional articles to all those 'free article' sites and include your links and information about yourself and products.
   
6. If you're really feeling daring, open a google account and start using their adwords program. For a few cents a day, you can get your ads in front of buyers eyes. Check it out and learn all you can about the program.
   
7. Join forums on the crafts sites and include your information in your profile. Don't spam the forums, really get in there and become a part of the crowd.
   
8. All these things help to bring traffic to your web pages and the more traffic the better.
   

Tips

• Remember that you care about your products, not the selling sites. They care about more members.
  

Warnings

• What ever you do, open a separate email account just for your business and don't give it out,just anywhere.
  

Sources and Citations

• The Crafter's Corner is loaded with information about marketing and selling your crafts. http://judysbookshop.com/blog and http://judysbookshop.com/nuke
  

Article provided by wikiHow, a wiki how-to manual. Please edit this article and find author credits at the original wikiHow article on How to Promote and Sell Crafts on the Internet. All content on wikiHow can be shared under a Creative Commons license.

Keeping You Up To Date

Although it seems I'm not around much these days, the fact is I'm very busy online.  Most of my writing is at the Crafter'sCorner  the Home Site Blog  the Trucking blog and my Christian site blog

This in a addition to Squidoo pages and on Facebook

There's lots to read and join. Come by for a visit.

New Polymer Clay mold line

For all you folks who are working in polymer clay, there's a new line out on the market. This particular line, I helped to produce.

It's not mine, I just helped in the designing and make the molds. This young man has a head full of ideas and he's running to implement them.

What's different about these molds? Glad you asked. ha  Him being pretty much a novice, when we met, he ran into problems like getting the clay out of the mold,without disturbing or tearing the clay. So he had me design the molds into parts, so that instead of just pulling off half of the mold, one can pull off a quarter, keeping the clay intact.

An example is a mold for the leg that is in 3 parts. The front half is all one mold piece, while the back of the leg is in 2 separate pieces.

In addition to that, he had me design the molds so that the torso and head is in one mold and each limb has its own mold. Each mold has little guide lines for the armatures, so the body parts match up.

He started out with a male angel named Gabriel, then had me add molds for goat legs for changing the figure. Then on top of that, he had me design the torso and legs for the Taurus so that Gabriels body can be attached to turn him into a Taurus. Then he added molds for wings and the wings are gorgeous. Then he added the merman, which is all in one mold, using Gabriels head design.

He's in the process, now, of having another designer come up with the female counterpart of the right proportions for Gabriel along with another set of wings and taurus body. He's planning to have the entire family including a little boy and little girl, all with additional molds for altering the original.

Along with these, he has tutorials on his site at http://www.natureboyzart.com

Right now, he has ebay listings for a few of the molds:
http://cgi.ebay.com/Mold-Angel-fairy-fantasy-Sculpture-Christmas-Price_W0QQitemZ270492737403QQihZ017QQcategoryZ11692QQssPageNameZWDVWQQrdZ1QQcmdZViewItem

http://cgi.ebay.com/Mold-Merman-fairy-fantasy-Sculpture-Christmas-Price_W0QQitemZ270492721188QQihZ017QQcategoryZ11692QQssPageNameZWDVWQQrdZ1QQcmdZViewItem

http://cgi.ebay.com/Mold-Faun-legs-fairy-fantasy-Sculpture-Christmas-Price_W0QQitemZ270492741636QQihZ017QQcategoryZ11692QQssPageNameZWDVWQQrdZ1QQcmdZViewItem

I will try to keep you updated with the progress of this new line of molds.  You'll love them because.....a novice can create works of art with these mold.

In a time of recession, how do you survive?

I, personally survived working a ceramics production for almost 10 years. I always wondered about that because it didn't make sense.

How did it happen? I linked myself with a much larger manufacturer of jewelry and giftwares, that specialized in South Western design and sold to gift shops all over the world. I rode somebody else's skirts, so to speak.

Instead of insisting the world love my finished product, I went straight for the ground floor and began producing a product that somebody else finished.

My name was on nothing. I was nobody but I survived with my own hands. So there's an idea for you.

Snoop around and find out who might be running a large production, selling in mass and low prices. A sweat shop!

How could I work for such 'tiny' money? Simple...I cut my own costs and cut the time it took to produce, down to the bone. When I cranked up the kiln at night, it was so crammed full, it took twice the time to reach temp.

I broke down the cost of electricity, wear and tear on the kiln and my own labor cost, right to the penny. I knew exactly what I needed to be making a profit. Pride had nothing to do with business.

Could I turn out beautiful and useful things? Yes but it didn't pay. I did that in my spare time and took care of my wholesale customers.

I actually started out delivering green ware and my customer loaded it into the kilns along with their own products. I did this until I could afford my own kiln, then we made changes to the pricing for the bisque.

I continuously added new designs that I designed myself, to add to their variety. Some sold and some didn't. But I kept right on, designing and adding to the line.

I survived this way, paid my rent and supported myself for almost 10 years. Believe it or not, I got into trouble when I started expanding in size, which required more equipment and a bigger overhead. I was doing just fine, sticking to my little miniatures and selling to the bigger outfits.

Sometimes you have to get creative in your thinking. Reach out there and find others in your own category, who are profiting and expanding and latch onto them. Offer your services.

Possibly plaster figures to the craft shops for others to paint. Possibly supplying green ware or bisque to a manufacturer.  Have you visited an auction house lately? Did you know that if you turn out pitcher and bowl sets, they just might buy them at a low price or even take them on consignment for the next auction?

Find factories making things that you could possibly supply the basic components for.

When times get tough, forget the knitting and crochet. Discover something else and quick. Something like cut out wood pieces, bisque or plaster objects. Expand your horizons.

Update on the new Connections site

In the week since building the new site, I've had one crafter send me her information. We certainly need more than that.

The site is set up to make connections between U.S. crafter's in business and U.S. wholesale buyers. The buyers are coming but the products aren't. We have wholesale buyers looking for you and you are not there.

Of course, the buyers are also not sending in their search list, just signing up for membership. Most likely because they don't see much and certainly not what they are looking for.

We need the crafter's to get over to the site and send me the information of the products they produce. U.S.Connections

New Connections Website

This site is strictly for connecting U.S.crafter's, small business manufacturers with U.S. wholesale buyers.
http://judysbookshop.com/biz2bizAmerica/
Drop by, fill out the contact form and give Judy your information. She will contact you to narrow down the details and search for a connection for you.

What is a Crafter

The term ‘crafter’ is a more modern term but truly the same meaning as historical ‘craftsman’. Historically, it was said that what a man did for his livelihood, was his craft.

So what is a craft? Actually it’s anything that produces items of worth:buildings;vehicles;horse shoes or harnesses;clothing;shoes;hats;toys;plumbing, and so forth.

Today, we seem to have taken on the specialized term of crafter, to mean someone who creates with their own hands, as though only decorative items could possibly be a craft.

The truth is a flooring man is a crafter (or craftsman), as is a plumber. This is their craft.

There is the modern day argument about what is art and what is craft. Art has nothing to do with life necessities. It does not produce utilitarian products. Art is appealing to the eye and can be applied to just about anything, including a craft. Art is entertainment, while craft produces something of need.

To answer the modern day argument, if you make a quilt or ceramics or even wooden toys, you are both a crafter and an artist, simply because you apply eye appealing design. An artist can enhance your craft but cannot produce a self sustaining useful product.

I can produce a water pitcher but until I also apply art, there is nothing unique about it. If you were not both a craftsman and an artist, you would not be sitting at craft shows. If you did not also apply art to your woodwork, what would you be offering that didn’t look just like everyone else’s?

To view yourself as any sort of crafter, aside from other needful crafts, is to think yourself a hobbiest. This, you are not, because you craft with the intent to sell.

So to know whether you are a ‘crafter’ or an ‘artist’, simply ask yourself if you produce a necessity in life. Do you produce pretty shelf sitters? That’s an art. Do you produce quilts? That a craft.

Utilitarian is the dividing line. The shoes are utilitarian, the color is not. The bowl is utilitarian, the painted design is not. The wooden wall hanging is not.

Anything produced only for the decorative value, is art. Anything produced for utilitarian purposes is a craft.

Art:
pictures of any sort
wall hangings
garden decor
theater
sculpture
jewelry
applied decoration
crochet as in doilies
tatting unless to be worn
macrame’

Craft:
quilting
sewing
crochet (to be worn)
knit
woodwork
utilitarian ceramics
weaving (rugs and clothing)
and
homes
flooring
plumbing
shoe maker
clothing manufacturer
and so forth

I'd like to take this opportunity to invite my followers to follow me over to http://judysbookshop.com/blog

This is where I spend the majority of my time, these days and this blog is where you will stay up to date.

Updating my Readers

To keep up with the latest that Judy is blogging about, I suggest you visit http://judysbookshop.com/blog and subscribe there.

Although I do still blog here, I spend most of my time at the other site, since it's connected with our Crafter's Corner.

Test the Market

Have a new idea but not sure about the market? Create a few prototypes (samples) in what ever variety can be offered. If it can come in different colors, sample those colors. If it can come in different sizes, create a couple different sizes.

Shop around and find the store you think your product might find it’s best opportunity. Now the good part.

You can get your foot in the door, so fast, by explaining to the shop owner, that you want to test the market on a new product. If they wouldn’t mind, giving it a trial run, you’d be willing to offer an exclusive, in thanks.

It goes like this. You leave the product, free gratis. Get a receipt, showing what products you left there, you can use your own receipt pad. Tell the owner, you’ll be back in a week, to see how it went. Go ahead and give the product a wholesale price, so that the owner will know how to price the items.

If the product sells, in that week, you then make out a receipt for the wholesale sale, and collect the money. If it does not, this is your opportunity to chat with the owner and get his/her input. What do they think will be the chances for this product. Is there a change, they see that might help.

If it’s just a no-go, there is still a huge opportunity. Find out what does sell. Would they like to work with you, in creating a new product. What have they been looking for, and can’t find. Who knows, you just might be able to fill the bill.

Remember always, especially on that first visit, never stand between the shop keeper and the customers. Know your place. Put yourself in the same position as the shop owner-main concern, keeping and eye on shoppers, being available. When a customer walks up to the cash register, you step aside immediately. This lets the shop keeper know, you know what the score is.

I met the music box shop owner, for the first time, by simply snooping around the shop. When I saw a nightlight much like one I made, I piped up and said, “I make one almost identical except for one thing…mine is much more realistic to style and has a little more color sparkle to it. AND I wholesale mine much less than this one, I’m sure”. Nabbed. On the spot. She wanted to see mine. Our friendship and business dealings lasted over 2 years, before she sold her shop.

Be gabby but not butting in on any dealings with customers. Make sure the shop owner is out of ear shot of customers. They don’t need customers, knowing where he/she buys their goods.

“You know…this looks almost identical to one I turn out for about $6. Is this made locally?” :) Believe me, it works.